Below is a sample of public speaking events, with many talks available by clicking on the image. (Some sites require registration.)
AI keynote on the impact of AI on HbbTV-based solutions and business models.
Detailed exploration of market, use cases across create, enrich, deliver and engage, and deep dives into: accessibility, personalisation, and advertising. Considerations include using enterprise, ethics, bias and regulation.
Deep discussion with industry experts on reducing streaming costs with AI (freely accessible video). Chaired by Nadine Krefetz from Streaming Media, Andy Beach from Microsoft, Ethan Dreilinger from Alvarez & Marshal, Paul Strickland from Vecima and I discuss advances using AI in encoding, and CODECs. We discussed reducing bitrate while maintaining perceptual visual quality.
In conversation with Piers McDermott from Brighton & Hove and Linus Lebugle from VfL Wolfsburg about using AI in the business of running a top club. (On-demand video available after registration.)
VfL Wolfsburg have recently released a white paper on using generative AI to create efficiencies and save money. On the business side it can be used to create mood boards and enhance creativity.
Brighton & Hove use both generative AI and deep learning. For instance, facial recognition across photos, auto transcription, subtitling, clips and highlights automation, and recognising sponsor logos.
An extensive look at the potential AI in media market, and possibilities for generative AI in media in sales and marketing.
Explores create, enrich, deliver, and engage use cases. With significant potential there are also ethical considerations. Broadcasters, studios and independent filmmakers are all finding considered viable approaches. However, intellectual property owners need to consider that their fans want to play with their IP, and generative AI will accelerate that. Bias and regulation remain key considerations.
Digging deep into using AI to monetise archive content with Michelle Munson of Eluvio and David Guinan of The Cowboy Channel.
Eluvio’s Content Fabric uses AI including six machine learning computer vision models and generative AI. These include logo detection, facial recognition, speech-to-text, OCR and object description. These tag content which The Cowboy Channel can monetise as a searchable “living archive” of its live rodeos.
A 30-minute deep dive presentation and Q&A to CTAM on AI in Media. (CTAM members only).
Discussed AI in media market valuation. Explained the different types of artificial intelligence, including machine learning, deep learning, and foundation models, and their relevance to media. Explained practical applications of AI to media across create, enrich, deliver and engage. Dived deep into several case studies and applications explaining both the excitement and risk. Reviewed mitigations for authenticity and veracity, as well as bias potential, and US and global regulation.
Melanie Moeller, Garrett Goodman of Papercup and I discussed Generative AI in Media (CTAM members only).
I overviewed create, enrich, deliver and engage use cases. While there are good uses of deepfakes, like young Luke Skywalker (I cried), deepfakes including of Taylor Swift on Twitter are part of a rise on the AI incident database. While it’s technically easier, ethical teams are required. Veracity and authenticity require steps like C2PA and Google’s SynthID. Regulatory protections are essential. The UK’s Online Safety Act in 2023 made sharing of deepfake pornography illegal. Truth and trust were being eroded. People will either believe or disbelieve what they see. AI is being used for productivity in coding, but maintaining human oversight is essential for quality and security.
In conversation with Kauser Kanji, we explored the practical application of AI in media.
I was so inspired by advances in AI that I undertook an MSc in AI. AI has been used in varying forms in media for years. I described a range of practical use cases across create, enrich, deliver, and engage. Competition from China was rising, as well as smaller and more powerful models, alongside new regulations. Myth busted the idea that there are no humans in AI. Amazon Fresh failed because their model did not successfully learn from human labelling. AI will require adapting job roles, but one of my reasons for entering AI is to help others innovate without being misled or misunderstanding.
A post-talk catch up with Omar Oakes from The Media Leader at Connected TV World Summit.
I summarise a few key points from my talk at the conference–AI isn’t magic–and you get to find out how I do all those live posts from the conferences I attend!
A 10-minutes overview of all the latest trends for for AI distribution, with practical use cases and a drill down into precoding, encoding and super resolution, amongst other things.
How AI might revolutionise content production, the changes that the tech will make on OTT user interfaces as well as in the back office, and the possible costs, human and financial, that implementing AI solutions may incur.
Full podcast: Discover how much of a game-changer AI and machine learning is, and how it’s benefitting broadcast businesses. Find out how the industry is looking to adapt, what technologies and AI tools have already been adopted, and how to keep on top of innovative technologies in such a rapidly evolving market place.
This CTAM Europe webinar recapped key IBC topics and trends including AI by Maria Ingold and FAST by Marion Ranchet. Described as “staggeringly good”, “very, very interesting”, and “great session”! I discussed the fear of AI, what innovations IBC saw in AI including Machine Learning and Generative AI, and what IBC spoke about in terms of ethics, bias and regulation around AI.
Post-panel summary and highlights for IBC 2023. Making and saving money with AI— ethically! That includes the shift from Industry 4.0— which is more about automation—to Industry 5.0—which is more about augmentation. AI can help do more of those mundane tasks!
This panel looked at the areas where businesses can see the most value from AI, what experimentation is taking place, and what misperceptions need to be addressed. Chaired by SMPTE, co-panellists included Media.Monks, NBCUniversal Peacock and AWS Media & Entertainment. We shared our approach to AI, what use cases we are seeing and where AI is going.
My top three trends in media including making and saving money, the various inflection points and the human side. My biggest opportunity for the application of AI is across creation, delivery, engagement and performance enhancements. (Also find out who I would love to have lunch with and the most inspiring application of AI I’d heard about at the time).
Part of the United Nations Development Programme (UNDP) and MBRF KnowTalk series at the London Book Fair (LBF) and streamed live in English, Arabic and French. This talk covered the impact of technology, especially Artificial Intelligence (AI) and Machine Learning (ML), on storytelling across creation, distribution and engagement.
Our panel provided a range of perspectives on use of standardization and processes in the broadcast and media business. Co-panellists included Andy Copeland of Dell, Melanie Moeller of Sky and David Orman in investment, with Stan Moote of IABM chairing. Good debate on standards and processes. While they can be highly effective as a foundation to free up time to be agile and further innovate, their biggest benefit is felt to be of interoperability.
This panel in Belgium gathered together two vendors and two broadcasters. Maria spoke on the current trend of “Make money, save money”. This covered monetisation models including AVOD, BVOD, SVOD and FAST as well as saving money through methods including addressing password sharing and sustainability. Online video advertising has been higher revenue than SVOD since the beginning; passing linear TV advertising this year and projected the pass PayTV subscription in 2024.
IBC2022: VR, 8K, 4K, 3D, HDR, Codecs, Broadcast and Streaming… the history of video technology has hits, misses and slow burns but innovation has been a constant. We have seen the rapid move to IP across all areas, but what can we expect for the next five years? What is the next big thing and what will disappear? Maria Ingold gave a 10-minute mini-keynote covering password sharing, the move to hybrid AVOD and SVOD, and sustainability in encoding and content delivery. This is followed by a panel with Broadpeak and the DTG.
This OTT Question Time discusses Disney+’s move to launch an ad-supported tier. Together with Brad Herman of Imagine Communications and Toby Holleran of Ampere Analysis and Maria Ingold of Synamedia. We explored the pros and cons of AVOD for Disney and Netflix, the potential revenues, whether they would need live and what other streamers might learn from these streaming giants.
Highly prescient to Netflix’s Q1 Earnings Statement, Maria spoke as part of Connected Media I IP at NAB Show 2022 on targeting piracy and targeted advertising. She focused on the decline in year-on-year revenue growth and the impact of password sharing (Netflix has 100+M additional non-paying households) and how hybrid AVOD / SVOD helps solve subscription saturation while shifting non-paying households onto a revenue-generating plan and enabling advertising reach to a previously un-addressable set of subscribers.
This OTT Question Time discusses the environmental impact of OTT streaming. Together with Luke Gaydon of Terra Neutra, Lars Larsson of Varnish Software, Maria Ingold of mireality and Gulliver Smithers of RampRate IT. It explores the annual energy consumption of streaming, the wider supply chain and glass-to-glass process, the resources needed to manufacture screens (TVs, phones, tablets) and the carbon footprint of creating content and on-location shooting.
The DTG’s fourth instalment of the COVID-19 series examines internet performance during the stay-at-home period. Hosted by the DTG CEO, Richard Lindsay-Davies, with a presentation by EY’s Lead Telecommunications Analyst, Adrian Baschnonga, and panel input from CEO of mireality, Maria Ingold, Fastly’s VP EMEA, Noel Penzer, and BT’s Director of TV and Broadband Infrastructure, Ian Parr.
In the second IBC 365’s series of explainer videos, Maria Ingold details the similarities of and differences between OTT and VOD services. What is OTT? Is it the same as VOD? How video has shifted from linear to on-demand? What are the payment models behind on-demand services?
Comments on video include: “Have to say that is the clearest explanation I have seen yet! Great for a newbie!”.
What does it take to succeed in the broadcast, media and technology business? Leading CEO & CTO Maria Ingold builds on her nearly 30 years of industry experience, including delivering one of the earliest and most successful on-demand movie services, to lay out the critical success factors for modern broadcast and media businesses to thrive.
BPL brought Maria back to interview 70+ CXO leaders in its Connected Media|IP space at NAB Show in Las Vegas over 3 1/2 days. (Click image and select Studio and 2019 to view selection).
BPL brought in Maria to interview 70+ CXO leaders in its Connected Media|IP space at NAB Show in Las Vegas over 3 1/2 days. (Click image and select Studio and 2018 to view a few videos).
Maria Ingold discusses the #metoo campaigns impact on film and television and what people can do to stop sexual harassment.
Vertical innovation can advance sectors, but additional dimensions of innovation can make the impossible happen. Creating an innovation mindset means examining how we’re taught to think and how we structure industry. By changing how we expect kids to think we can encourage more – including girls – into STEAM (Science, Technology, Engineering, Arts and Mathematics) and inspire them to think in new and novel ways. By changing industry structure we can encourage new forms of innovation which both creates new revenue opportunities and inspires further innovative thought.
To celebrate the release of new film Hidden Figures, the Telegraph held a filmed round table discussion with leading women from the fields of science, art and technology. Maria and the other Strong Women discuss how they have contributed to their given field, and how they believe women have advanced in these areas since the 1960s.
As chair for the Women in Media Tech session at ConnectedTV, Maria kicks off with a talk on gender imbalance. She discusses the facts and figures, starting the journey and getting kids interested, what’s stopping women from entering the workforce, how to stay in and advance, and what happens if we don’t change.
Maria discusses how she got into technology and lateral thinking, why we need more women in technology, and how to get more kids interested and women to enter the industry, stay in and advance in technology. Described as “one of the most relatable, impactful talks on workplace diversity I’ve heard.”
Maria acts as the Master of Ceremonies (emcee) for the 2015 International Tunnelling and Underground Space Association (ITA) Tunnelling Awards in the tunnels of the Hagerbach Test Gallery in Switzerland. (Click image to view video overview showcasing the conference sessions and snippets of the awards ceremony.)
Maria shares her insights into the incorporation of wearable tech into daily life, how wearable tech isn’t meeting women’s needs and discusses how it relates to various industries, including across smart / connected home.
Maria speaks to Mortimer Spinks about The Joy of Rights: why piracy happens and what the studios are doing to reduce it.
Maria’s keynote from Streaming Media’s Video Infrastructure Summit on OTT Movie Distribution Infrastructure: The Challenges of Online Movie Delivery. Covered everything from acquiring content, to storing it in a Media Asset Management (MAM) system, encoding/transcoding, Content Management System (CMS), through delivery.
At the CDN World Summit, after chairing the opening panel, IPTV interviewed Maria about her views around premium on-demand film delivery and Content Delivery Networks (CDNs).
Maria attends Future Publishing’s T3 event for the latest LG technology, tries out all the toys and shares what she thinks! She had a chance to play with LG’s touch screen TV and played a 3D shared viewing experience game (she played very badly, she might add, but the experience was good fun!)
Maria discusses with Microsoft how FilmFlex used PlayReady to secure its VOD film delivery. She also discusses UltraViolet. This video was first screened at IBC 2010 and was part of the Microsoft Showcase.
A 5 minute demonstration of OS/2 multimedia, pen, and speech technology as part of a half hour special on friendly computing. Maria organised the demonstration and presented the OS/2 multimedia section.
Maria studied both computer science and fine art at university. She’s worked in visual technology for some of the largest tech companies in the world, starting her career as an IBM programmer. Yet she’s also a BAFTA judge and advisor, an artist and an occasional actress.
Now, as founder and CEO of strategic and technical innovation consultancy Mireality, Maria talks about the difference between innovating vertically – which she says is what most of us do – and innovating laterally, to drive true revolutionary thinking.
Tech Talkfest is your weekly podcast about the UK technology scene. This week Zoe speaks to Maria Ingold. Maria is a technology consultant with a passion for The Connected Home. Zoe takes a tour around the technology inside Maria’s house, which includes iPhone controlled lighting systems, surveillance cameras that send photos in real-time to your phone and an innovative way of turning your existing power-plugs into an Ethernet system throughout your house.
Computer Futures’ Marc Powell asks the questions in this month’s quick-fire interview series with Senior Tech Leaders. Maria shares her thoughts on process, principles, automation, cryptocurrency and pursuing a career in tech, amongst other things. (Keep a PDF version of the interview.)
We Are The City finds out how Maria thinks it’s possible to get more kids (boys and girls) to study STEM topics and increase innovation in the UK.
Maria provides video on demand expertise into The Independent’s article on streaming.
The TechCityInsider 100 is an editorial strand profiling the people and businesses helping to make digital Britain tick. Across the year they publish 100 interviews with people in the TCi100.
Part of the An Industry Executive Speaks series, Maria discusses 3D, 4K, Blu-ray versus on-demand, UltraViolet, Smart TV, Pure Audio, and the future.
As part of a roundtable hosted at the Digital Television Group (DTG), CSI Magazine interviewed Maria, Level 3, Futuresource and Broadpeak about content delivery networks (CDNs). The roundtable discussion was published in CSI Magazine.
Part of the An Industry Executive Speaks series, Maria discusses Blu-ray, 3D, UltraViolet, SmartTV, 4K and the future. Be sure to check out her updated views on her 2013 interview above.
IPTV News interviews Maria. She talks about Content Delivery Networks (CDNs), Connected TVs and second screen viewing.
Digital2Disc reviewed Maria’s Digital Asset Management (DAM) and Digital Rights Management (DRM) panels at DCM Europe 2012.
Maria discusses her views on the CDN industry as it relates to on-demand film.